A baker's dozen for Irwin's

More good news for the local food sector this month as Portadown based Irwin’s Bakery has scooped a contract with Sainsbury’s in Northern Ireland to supply pancakes and soda farls for its new core range of ‘By Sainsbury’s’ own-label products.

The deal, worth over £250,000 p.a to Irwin’s, will see its locally-made products being sold in all 13 of Sainsbury’s Northern Ireland stores. This will strengthen Irwin’s already strong relationship with the retailer, which it currently supplies with around 4m products each year.

Michael Murphy, Commercial Director at Irwin’s Bakery comments, “We are delighted to have secured this deal with Sainsbury’s and are particularly proud to be producing traditional local products such as pancakes and soda farls for inclusion in their newly launched ‘By Sainsbury’s’ range. With almost 100 years experience in baking breads and hotplate products such as pancakes and soda farls, we have the expertise and knowledge that Sainsbury’s need from their supply partners to deliver first class own-brand products.”

For more information on Irwin's range of products visit http://www.irwinsbakery.co.uk/ or follow Irwin's on Facebook www.facebook.com/irwinsbakery